英语商务口语培训： 市场部的职能

　　市场部一般都有哪些职能呢？英语商务口语培训带您边说英语，边认识市场部门。

　　市场须要量比较大

　　in large demand on market

　　A: Our sales department claims that the stainless steel ones

　　are in large demand on market.

　　B: Really? That means we should make adjustment accordingly.

　　商务英语口语培训表达接订单 fill the order

　　A: Do we have SM57 in stock?

　　B: Yes,we always try to keep adequate stock.

　　A: Can we fill this order?

　　B: No problem.We have enough stock to supply the clients.

　　查一笔上个月的订单

　　track down an order of last month.

　　A: Susan,I wonder if you could track down an order of last month.

　　It hasnt arrived yet.

　　B: Certainly.Do you have an order number?

　　最新款的吸尘器

　　the latest vacuum cleaner

　　A: I recommend to you our latest vacuum cleaner this year.

　　B: Whats the difference?

　　A: It makes less noise compared with the old ones.

　　B: And?

　　A: The design of the appearance is also the fashion development trend

　　in the future.

　　贵方觉得咱们的产品如何?

　　How do you like our products?

　　商务英语口语培训对话：

　　A: How do you like our products?

　　B: As a matter of fact,

　　we shall be obliged if you give us your catalogs,price list,

　　sales literature and other details of your business together with samples.

　　试销 trial sale

　　A: Is this type of vase new?

　　B: Yes,it is.

　　This is the most fashionable item for this year.

　　A: Wed like to order 100 first for a trial sale.

　　If it is sells well,we will order more.

　　B: Sorry,according to the regulations of our company,

　　the minimum order for this item is 200.

　　大量订购 place a large order

　　A: If you can place your order within this month,

　　the present prices are still in effect.

　　B: I know,but I have to contact our headquarters first.

　　A: Certainly,and you can report that if you place a large order,

　　you can enjoy a special discount.

　　价格上涨 Prices soared/increased.

　　A: Your prices have soared additional 20% over the last year.

　　B: The reason is that the price of the raw materials increased.

　　A: But at present,the price of this commodity is tending downward

　　on the world market.

　　B: Well,how about this:

　　we will lower our price another 5%,

　　that is our bottom price.

　　物有所值

　　High quality deserves high price.

　　A: Your goods are indeed superior in quality

　　compared with those of other manufacturers,

　　but can you cut the price a little bit?

　　B: Oh, Im sorry.High quality deserves high price.

　　品格证明书 certificate of quality

　　A: As long as the quality is good,

　　it hardly matters if the price is a little bit higher.

　　B: Dont worry about that.We have a certificate of quality.

　　商品目录所列的产品规格

　　specifications shown in the catalogue

　　A: Weve received the specifications as shown in your catalog.

　　But the color in the design is not so fashionable in our market.

　　A: Thats not a serious problem.

　　We can adjust to your requirements.

　　销售合同 sales contract

　　A: This is the sales contract we draft for this deal,

　　you can have a look first.

　　B: There seems no article about the terms of payment

　　and conditions of payment?

　　A: I just want to discuss with you about this.

　　Whats your opinion?

　　B: Opening the Letter of Credit within 30 days

　　after the shipment will be all right.

　　分期付款 payment by installment

　　A: I was wondering if you could by any chance

　　accept the payment by installment.

　　B: Whats your specific idea about that?

　　A: Actually,our idea is that the payment can be separated

　　into two installments.60% of the total will be paid upon delivery.

　　And the rest after the final acceptance.

　　What do you say?

　　B: I think at least 70% of the total should be paid upon delivery.

　　A: You can say that again.

　　销售业绩

　　sales performance/achievement

　　A: From this month on,

　　we will apply the performancerelated pay system.

　　B: How about last months sales performance?

　　A: That will be calculated in this months pay.

　　So you will get a higher salary for your better performance.

　　B: Well,this kind of reform also can bring more profit to our company.

　　销售指标 sales quota

　　A: What is your requirement to agencies?

　　B: You must fulfill the sales quota of 100 sets per month.

　　A: If so,how much can we get as the commission?

　　B: You will get a 10% commission on every machine you sell.

　　目标客户 target/potential customer

　　A: How do you define your target customer?

　　B: We designed a questionnaire to do the research.

　　A: Whats the consumers response?

　　B: Almost all the young people have the great interest in our product.

　　售后服务 aftersale service

　　A: Your product is nice,

　　but will the price be on the high side?

　　B: Our price is absolutely competitive.

　　You can compare that with the other dealers.

　　A: Then，how about the aftersale service?

　　B: Dont worry about that,

　　our company has sound aftersale service.

　　调换 replace

　　A: If there is something wrong with the product after your purchase,

　　you can get it repalced within 7 days.

　　We also offer you the aftersale repair service within a year.

　　A: Will it be repaired free of charge?

　　B: Yes,but we will charge you after one year.

　　销售单据 sales receipts/invoice

　　A: What are the sales documents I need to present to you

　　when I come to get it repaired?

　　B: Invoice is a must.

　　Youd better bring the guarantee certificate together with it as well.

　　销售技巧 selling skills

　　A: How do you strengthen the sales personsquality in the training?

　　B: I always give them lectures on marketing.

　　A: Whats the specific content of those lectures?

　　B: Mostly I attract their attention to the selling skills

　　they must have as a salesperson.

　　洽购商 / 供应商 buyer / supplier

　　A: I find it more efficient for a buyer